(Letting that sink in for a moment....)
They're talking about the unrealistic body expectations that TV and other media can promulgate, and about the dangerous things that kids sometimes do to themselves in response.
As a former bulimic and always-recovering body-dismorphic, I find this interesting. Would it have made any difference if I had received these messages at age 12? Would a three-day unit have been enough to contravene the messages I was receiving from Cosmo and Vogue magazines? At the age of 43, I still look in the mirror and wish parts of my body were thinner. (Yes, I know that's ridiculous. Doesn't stop me.)
Don't get me wrong, I think it's an admirable goal, and for my literal-minded, un-socially-aware kid, it will be effective. But I doubt it's going to have a lasting effect on the girls and boys who were weaned on American Idol and The Jersey Shore.
What do you think? Do you talk about body image issues with your kid/s? Are kids wiser today than they were in the mid-1980s, or is it the same scenario, with easier access to anabolic steroids?